OmaOtos — a personalised hearing health app

Inspiration

Otos Health wanted to empower people with personalised insights into their hearing. During the ITP Summer programme, our brief was to design an app that not only delivered test results but also kept users motivated to take care of their hearing. We were inspired by storytelling techniques and the idea of guiding users on a hero’s journey, turning a clinical report into a narrative of growth.

Our team — Aili Campbell, Juho Karkinen, Noora Ferm and I — set out to make intangible auditory data relatable. We believed that combining clear visuals, personalised recommendations and educational content could transform how people perceive their hearing health.

Highlights

• Personalised hearing test results delivered via mobile app
• Educational content integrated into result screens to sustain motivation
• Hero’s journey narrative framing to make progress feel meaningful
• 100% of testers reported better understanding of their results

Problem

Hearing tests can be intimidating and results are often hard to interpret. Many users complete a test but then drop off, unsure of what to do next. Otos wanted to reduce this leaky pipeline and ensure that people stayed engaged and acted on their results.

My process & contribution

What I learned

OmaOtos reinforced the importance of storytelling in health. Turning data into a journey kept users engaged and helped them internalise recommendations. Working closely with audiologists taught me the value of bridging expert knowledge with everyday language.

Project status

The prototype and design guidelines were handed off to Otos Health for further development.